Marketer · Researcher · Podcaster
Anusha
Ramesh Kannan
Dual‑Journey (AI & human) Marketer for B2B brands|Helping you win the agent layer & the human layer|Ex‑business analyst & customer marketer
The framework is on SSRN. Interviews with marketing leaders are open as I write the book.
Read the research →
The work
Research
The Dual-Journey Model of Marketing in the Agentic Era
SSRN working paper introducing agent bias and the pre-delegation layer. Posted March 2026.
Book
Authoring a second book on AI × Marketing
Currently conducting qualitative interviews with marketers globally.
Podcast
The 360° Marketing Show
Conversations with marketing practitioners navigating AI transformation. Full-funnel, full-stack. Ranked #39 in India.
#48
Amazon Bestseller · Self-Esteem, Books
SSRN
Original Research · Posted March 2026
#3
Top 200 Female LinkedIn Creators · Favikon
#9
LinkedIn Creator, Product Marketing India · Favikon
#39
Marketing Podcast, India · Podstatus 2023
36K+
Podcast Views & Growing
15+
Marketing Leaders Interviewed
Featured / Speaker On
New Release · April 2026
Grab a copy of my first book
Amazon Bestseller — #41 and climbing in Self-Esteem · Books
Available now on Amazon India. Outside India? Get notified when it launches in your location.