I'm Anusha
A marketing strategist who bridges the gap between complex products and the humans who need them. I use data, systems thinking, and customer intelligence to build marketing that actually works.
What I Do
Marketing Strategy
Go-to-market planning, campaign strategy, customer intelligence, and product positioning.
Analytics & Ops
Building dashboards, optimizing workflows, and turning data into actionable insights.
Customer Advocacy
Creating systems that capture and scale customer stories for GTM teams.
The 360° Marketing Show
I host The 360° Marketing Show - conversations about marketing strategy, customer behavior, and what actually works.
Ready to Build Something That Works?
Whether you need strategic marketing help, customer intelligence, or just want to talk about building better systems - let's connect.
Get in touch LinkedIn
My GTM Strategy for Miro’s “Workshop Templates Hub”
Miro is already known as the go-to for async collaboration & workshops. But its marketplace is fragmented, and I think there’s an opportunity to build a "Workshop Templates Hub" powered by their best creators, agencies & partners!
My Lifecycle growth strategy for Linear’s paid plans
Linear is a beautiful product-led tool teams love, but in product-led Saas, love # revenue (unless you design for it). This project explores how l'd drive upgrades, retention, and community engagement for Linear's paid plans... without breaking their clean product experience!
FREE Brand Voice & Content Operations System
Get my free walkthrough on building a brand voice & content ops system!
FREE Content Hub Strategy for a B2B SaaS Brand
Get a free walkthrough on Content Hub Strategy for a B2B SaaS Brand
FREE Newsletter Growth Strategy for a Creator Brand
Get my free Newsletter Growth Strategy for a creator brand now!
Community + How I work
Community isn’t built through vanity metrics, it’s built in rooms, classrooms, workshops, and conversations. Here’s how I show up beyond just content.
My Go-to-market with Notion AI launch “Notion Templates Marketplace”
Notion has built a large base of power users, creators, and teams. With the rise of AI, they launched “Notion AI”, but an untapped growth lever is creating an AI-powered Template Marketplace that helps users apply AI instantly to their workflows.
This case study explores how I would go-to-market with Notion's AI Template Marketplace, focused on creator adoption, user education, and monetization.
Want to work together?
Whether you need strategic marketing help or just want to chat about building something meaningful, I'm always up for good conversations with interesting people.